Purina, Wal-Mart, Others Beat Ad Suit Over Pet Food Pics

Law360, Los Angeles (July 20, 2017, 7:26 PM EDT) -- A Michigan federal judge on Thursday shut down six suits accusing Nestle’s Purina unit, Wal-Mart Stores Inc., Hill’s Pet Nutrition Inc. and others of false advertising over premium food photos on pet food packaging, saying the claims didn't address how the photos were misleading.

U.S. District Judge Matthew F. Leitman killed Wysong Corp.’s suits in a single decision lodged in each case Thursday, concluding that the pet food peddler hadn’t shown how, for example, a photo of a lamb chop on a pet food package of a rival would mislead customers into thinking actual lamb chops — rather than just lamb...

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