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Sara Lee Corporation v. Kraft Foods Inc et al
Case Number:
1:09-cv-03039
Court:
Nature of Suit:
Judge:
Firms
Companies
Sectors & Industries:
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September 08, 2011
Kraft, Sara Lee Lay Down Swords In Franks Feud
Kraft Foods Inc. and Sara Lee Corp. have settled their hot dog false advertising feud, Kraft said Thursday, ending three years of litigation in Illinois that began with Sara Lee suing its rival over the marketing of Oscar Mayer franks.
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August 22, 2011
Consumers Understand '100% Beef' Claim: Kraft Witness
An ex-Oscar Mayer brand operative testified at Sara Lee Corp. and Kraft Foods Inc.'s false marketing trial Monday that he thought consumers understood the truth behind Kraft's allegedly misleading advertising claim that Oscar Meyer franks are "100 percent beef."
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August 17, 2011
Sara Lee, Kraft Duel Over 'Biased' Hot Dog Ad Survey
Sara Lee Corp. and Kraft Foods Inc. dueled over consumer survey results Wednesday at their Illinois bench trial over frankfurter ads, with a Sara Lee expert slamming as biased the test a Kraft expert said showed Sara Lee advertisements were misleading.
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August 15, 2011
Sara Lee, Kraft Fire Opening Salvos In Wiener War
Sara Lee Corp. took its hot dog false marketing feud against Kraft Foods Inc. to trial Monday, blasting Kraft's taste superiority and beef content assertions for Oscar Meyer franks in an Illinois suit that could help define legal limits for advertising claims.
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March 01, 2011
Sara Lee Presses Kraft Expert For Info On Atty Talks
Sara Lee Corp. on Monday asked that a Kraft Foods Inc. expert witness disclose information about secret meetings he had with Kraft attorneys over hot dog advertisements at issue in an Illinois false marketing suit brought by Sara Lee.