September 24, 2014
An Illinois federal judge on Wednesday junked a suit accusing the Coca-Cola Co. of unlawfully usurping its "Zero" marks from a Canadian spring water company, ruling plaintiffs' term "Naturally Zero" isn't protectable because it merely describes the ingredients and qualities of natural spring water.
May 18, 2011
Apple Rush Co. said Tuesday that the U.S. Patent and Trademark Office has suspended The Coca-Cola Co.'s opposition to the organic juice company's efforts to register the mark "Naturally Zero" pending the resolution of a federal lawsuit.