Law360 (September 11, 2020, 4:27 PM EDT) -- E-commerce platforms are hot spots for the sale of counterfeit goods. As lawmakers propose new legislation to combat counterfeits on such platforms, all eyes are on Amazon.com Inc., the largest e-commerce platform in the U.S.
One of the main reasons for the proliferation of counterfeit goods on Amazon and other similar e-commerce platforms is the lack of transparency and monitoring of third-party sellers. Third-party sellers are responsible for more than half of all goods, genuine or not, sold through Amazon's marketplace.
Amazon's previous disclosure requirements allowed unscrupulous sellers to operate counterfeiting schemes anonymously under the guise of legitimate seller profile pages...
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