Fed. Circ. Gives Nestle A Treat, Backing Beggin' Strips IP

Law360, Los Angeles (July 9, 2012, 2:43 PM EDT) -- The U.S. Trademark Trial and Appeal Board didn't err when it found that Midwestern Pet Foods Inc.'s proposed Waggin' Strips dog treats had a brand name confusingly similar to Nestle SA's Beggin' Strips bacon-flavored treats, the Federal Circuit ruled Monday.

“In light of the identity of the goods, the similarity in the channels of trade and types of consumers, and the similarity of the Beggin’ Strips and Waggin’ Strips marks themselves, the board’s finding of a likelihood of confusion is supported by substantial evidence,” the three-judge...
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