We use cookies on this site to enable your digital experience. By continuing to use this site, you are agreeing to our cookie policy. close

Analysis

Bayer Is Still Fighting 'Flanax,' More Than A Decade Later

Law360 (April 26, 2019, 3:20 PM EDT) -- Nearly 12 years after first filing a case, Bayer AG is still fighting with a small company that the pharma giant says is using "Flanax" — the Mexican brand name for Aleve — to dupe Mexican-American consumers. With another appeals court ruling looming, here’s a quick refresher.

12 Years?!

All the way back in 2007, Bayer AG filed a case at the Trademark Trial and Appeal Board against a company called Belmora LLC, asking the board to revoke a trademark registration the smaller firm had secured two years earlier for the word “Flanax.”

Bayer has spent years trying to stop a...

Stay ahead of the curve

In the legal profession, information is the key to success. You have to know what’s happening with clients, competitors, practice areas, and industries. Law360 provides the intelligence you need to remain an expert and beat the competition.


  • Access to case data within articles (numbers, filings, courts, nature of suit, and more.)
  • Access to attached documents such as briefs, petitions, complaints, decisions, motions, etc.
  • Create custom alerts for specific article and case topics and so much more!

TRY LAW360 FREE FOR SEVEN DAYS

Related

Sections

Case Information

Case Title

Subscribers Only

Case Number

Subscribers Only

Court

Appellate - 4th Circuit

Nature of Suit

3840 Trademark

Date Filed

October 9, 2018

Law Firms

Companies

Government Agencies