Brand Battles: Ohio State, Oklahoma Spar Over 'O' Trademark

Law360 (August 31, 2018, 8:37 PM EDT) -- In Law360's latest roundup of new actions at the Trademark Trial and Appeal Board, Ohio State and the University of Oklahoma fight over "O" logos days before the start of college football, spirits giants duel over "Official Bloody Mary Vodka," and Toys "R" Us continues to pursue trademark cases from beyond the grave.

Football Fights

Days before the start of the college football season, The Ohio State University picked another trademark fight with a school from Oklahoma.

Ohio State says a new University of Oklahoma logo (left) can't use a block "O." Ohio State, which briefly tussled last year with Oklahoma State...

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