Tobacco Giant Says Pot Brand Stole Kool Cigarette TM

Law360 (January 29, 2021, 4:29 PM EST) -- Tobacco giant ITG Brands launched a trademark infringement suit alleging that the interlocking O's in a California cannabis company's e-cigarette emblem "transparently rip off" the 88-year-old logo of Kool menthol cigarettes.

ITG filed suit Thursday in California federal court accusing Los Angeles-based Capna Intellectual, which does business as Bloom Brands, of violating federal and state laws by stealing Kool's logo to profit from the well-known brand.

"In a transparent rip-off of ITG's Kool marks, defendant advertises, promotes, distributes, imports, sells and/or offers for sale electronic cigarettes and oral vaporizers for adult smokers and adult tobacco consumers under the Bloom marks," ITG...

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