Firms Go Niche In Quest For Bigger Market Slice

Law360, New York (March 12, 2010, 6:43 PM EST) -- As clients demand more cost efficiencies from their attorneys, law firms are increasingly meeting the challenge by developing practices targeted at specific industries.

Business or industry-focused practices or “subpractices” make clients feel like they are saving time and money, because they don't have to teach their lawyers about the intricacies of their business, say attorneys and legal industry consultants.

“They don't want to pay to educate. They only have so much money in their budget, so the industry group concept serves their needs better,” said Tandy...
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