Levi Strauss Hits Rival With TM Suit Over Tab Label Design

By Henrik Nilsson (January 25, 2024, 8:40 PM EST) -- Jeans maker Levi Strauss & Co. has gone after clothing company Brunello Cucinelli USA Inc. in California federal court, alleging the rival is sowing customer confusion and profiting from its alleged infringement on Levi's tab trademark....

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