Veuve Clicquot Loses Fight With Lidl Over Orange Square TM

By Hanna Vioque (March 6, 2024, 7:48 PM GMT) -- A European court on Wednesday blocked the Veuve Clicquot champagne brand from getting a trademark for a shade of orange, concluding that the LVMH unit hadn't proved the public associated the color with the brand throughout the whole bloc....

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