We use cookies on this site to enable your digital experience. By continuing to use this site, you are agreeing to our cookie policy. close

Lorillard Hit With $71M Verdict In Free Smokes Case

Law360 (December 14, 2010, 7:54 PM EST) -- Cigarette producer Lorillard Tobacco Co. has been ordered to pay $71 million to a deceased smoker’s family by a Massachusetts jury finding that the company’s 1950s-era marketing strategies improperly hooked the woman on Newport cigarettes when she was 13.

On Tuesday, the jury in the Suffolk County Superior Court in Massachusetts found Lorillard — the third largest cigarette manufacturer in the U.S. — liable for $50 million to be paid to the estate of Marie Evans, and for $21 million to be paid to her son...
To view the full article, register now.
Law360 Pro Say Podcast
Check out Law360's new podcast, Pro Say, which offers a weekly recap of both the biggest stories and hidden gems from the world of law.