Law360, Los Angeles (September 13, 2011, 7:40 PM EDT) -- A corn industry trade association fought sugar producers' false advertising claims in California federal court Tuesday, arguing that ads attempting to rebrand high fructose corn syrup as a natural alternative to sugar are protected under the First Amendment.
The ads produced by the Corn Refiners Association were part of the industry's effort to challenge studies which linked HFCS to rising obesity rates in the U.S. The ads claim a person's body can't distinguish between the man-made sweetening agent and natural sugar.
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