FDA To Review TV Drug Ads Before Broadcast

Law360, New York (March 12, 2012, 6:46 PM EDT) -- Pharmaceutical companies may be required to have the U.S. Food and Drug Administration review TV commercials for new or potentially dangerous drugs before the commercials air, according to draft guidelines released Monday.

Under current FDA rules, drug companies are required to submit direct-to-consumer TV advertisements for review when they begin airing, but not before. In 2007, however, Congress passed a law calling for the FDA to begin requiring prior review of drug ads.

Monday's guidelines lay out the instances in which pharmaceutical ads will fall under...
To view the full article, register now.
Law360 Pro Say Podcast
Check out Law360's new podcast, Pro Say, which offers a weekly recap of both the biggest stories and hidden gems from the world of law.