How To Protect Company IP In The Age Of Social Media
June 21, 2012, 1:42 PM EDT
Law360, New York (June 21, 2012, 1:42 PM EDT) -- Companies increasingly use social media to foster business, interact with clients and vendors and hire employees. The mass appeal, relative ease of use and broad reach of social media has made Facebook, Twitter, LinkedIn and other social media platforms important tools in the day-to-day business operations of many companies.
However, executives may not realize how easy it is for an employee to damage a company’s reputation, business relationships or competitive advantage through use of social media by inadvertently revealing confidential company information. Regardless of this reality,...