Merck, Schering Suspend TV Ads Touting Vytorin
The companies said Tuesday that they had decided to voluntarily and temporarily suspend direct-to-consumer broadcast advertising of Vytorin, which combines Zetia and Zocor, the Associated Press reported.
The decision came in the wake of public outcry after a study showed last week that Vytorin is not more effective than Zocor at reducing fat deposits in arteries. Zocor is Merck’s...
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