NAD Asks Freshmatic To Change Aerosol Comparison Ads
S.C. Johnson & Son Inc., which manufactures the Glade air freshener products, had challenged Reckitt Benckiser’s refill claim, alleging the claim was qualified by the disclaimer “Comparison of number of sprays: Freshmatic to 4-second sprays of Air Wick 8 oz. aerosol.”
“NAD routinely reviews advertising comparing unlike products...
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