Bottega Veneta Wins Trademark For Weave Pattern

Law360, New York (October 2, 2013, 1:46 PM EDT) -- A federal trademark appeals board ruled Monday that Italian luxury goods designer Bottega Veneta could register a trademark for the weaved leather pattern it uses on bags and other products, reversing a previous denial.

The U.S. Patent and Trademark Office's Trademark Trial and Appeal Board said the popular weave pattern — thin leather strips forming a weave arranged at a 45-degree angle — had acquired distinctiveness as a mark, and overturned an examiner's finding that the design was functional and merely ornamentation.

The board cited media...
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