New Partners Must Build Online Brand, Marketing Pros Say

Law360, Chicago (February 7, 2014, 5:08 PM EST) -- Two of the biggest names in the legal marketing business on Friday gave a group of freshly minted partners the skinny on how to grow their book of business through social media and online ratings, stressing the importance of creating an individual brand.

During a panel discussion at the American Bar Association’s Midyear Meeting in Chicago, Tim Stanley, CEO of Justia, told attendees at a conference for new partners that the changing economics of the legal business has made mobility the norm, so developing an individual...
To view the full article, register now.
Law360 Pro Say Podcast
Check out Law360's new podcast, Pro Say, which offers a weekly recap of both the biggest stories and hidden gems from the world of law.