A Review Of Automaker Patent Licensing Strategies

Law360, New York (March 31, 2016, 11:01 AM EDT) -- On Thursday, Tesla Motors Inc. revealed its new Model 3 electric vehicle, which makes now an opportune moment to explore Tesla’s strategy to freely offer use of its patented electric vehicle technology — and to contrast it with two of its more traditional automotive competitors: Toyota Motor Corp. and Ford Motor Co.

Many will recall when Tesla’s CEO, Elon Musk, announced not two years ago, “All our patent are belong to you.”[1] More precisely, Tesla announced it would “not initiate patent lawsuits against anyone who, in good...
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