February 10, 2014
Nike Inc. and Under Armour Inc. agreed Monday to settle their trademark dispute over the use of the phrase "I Will" in advertising for each brand, according to an order in Maryland federal court.
May 02, 2013
Nike Inc. on Monday fired back at rival Under Armour Inc.'s trademark suit alleging that Nike stole its "I Will" slogan, arguing that the common phrase is not famous and cannot serve as a trademark.
February 22, 2013
Under Armour Inc. sued competitor Nike Inc. for trademark infringement Thursday in Maryland federal court, alleging the sports apparel giant has swiped its "I Will" slogan in a series of advertisements that debuted on Facebook and YouTube late last year.