Brand Battles: Warner Bros. Rips 'Golden Ticket' Animal Feed

By Tiffany Hu (July 23, 2021, 9:03 PM EDT) -- In Law360's latest roundup of new actions at the Trademark Trial and Appeal Board, Warner Bros. wants to stop dairy giant Land O'Lakes' Purina brand from registering the term "Golden Ticket" as a trademark, citing its "Willy Wonka" films — plus four other new cases you need to know.

Fighting for the 'Golden Ticket'

Warner Bros. went to the board Wednesday to block a trademark application for "Golden Ticket" animal feed products that it says is identical in name to the magical tickets from "Willy Wonka and the Chocolate Factory," which the film studio owns the rights to.

Though Warner Bros....

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