Plum Organics Beats Labeling Claims Over Produce Pics

By Joe Van Acker (November 3, 2015, 1:30 PM EST) -- Large photos of fruits and vegetables on labels for Plum Organics products wouldn't mislead a reasonable consumer into thinking those ingredients made up most of the company's pureed snacks or fruit bars for kids, a California federal judge ruled Monday, dismissing a proposed class action.

U.S. District Judge William Alsup said it was unreasonable to conclude that the size of pumpkin, pomegranate and other ingredients pictured on labels for Plum's "Mighty 4" products meant those ingredients were used in large quantities.

"One can hardly walk down the aisles of a supermarket without viewing large pictures depicting vegetable or fruit flavors, when...

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