Land O'Lakes Can't Wrest Trademark From Tackle Co.

Law360, Chicago (July 23, 2015, 5:12 PM EDT) -- Land O’Lakes Inc. on Thursday lost its bid to block a fishing tackle company from using a name nearly identical to its own after an Illinois federal judge found that the dairy cooperative waited too long to push its trademark dilution claim.

Ruling from the bench, U.S. District Judge Joan B. Gottschall said the company’s claims against James Hugunin and his Land O’ Lakes Tackle Co. were barred by the doctrine of laches, citing an eight-year delay between when the company first contacted Hugunin with its...
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Case Information

Case Title

Hugunin et al v. Land O'Lakes, Inc.

Case Number



Illinois Northern

Nature of Suit



Honorable Joan B. Gottschall

Date Filed

December 22, 2011

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Government Agencies

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