Baker McKenzie Tops Legal Brands In Mainland Europe

Law360 (October 22, 2019, 12:04 AM EDT) -- For the second consecutive year, Baker McKenzie is unchallenged as the best-branded law firm in continental Europe, as it continues to pull away from other shops, according to a survey released Tuesday by London research firm Acritas.

With a score more than double that of its closest competitor, Baker McKenzie easily topped the Acritas Mainland Europe Law Firm Brand Index 2019. Clients are increasingly considering the firm for top-level work, particularly in Germany and the Netherlands, according to the second annual list.

Acritas credited Germany with playing a crucial role in firm growth on the index, which is based on interviews conducted...

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