In-House Privacy Hiring Boom Shows No Signs Of Fading

Law360, New York (September 10, 2012, 9:30 PM EDT) -- Technology companies are increasingly turning in-house to address their privacy issues — as evidenced by Amazon.com Inc.'s recent hire of its first chief privacy officer — a trend experts expect to continue as protecting information becomes vital not only to appeasing regulators but also to building trust with consumers.

Amazon became the latest of a wave of Internet giants hiring chief privacy officers when, on Sept. 4, it revealed it had lured away General Electric Co. senior privacy attorney Nuala O'Connor to serve as its vice president and first associate general counsel for compliance and privacy.

This increased focus on internal...

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