Henkel Can't Rinse Off Detergent Labeling Suit

Law360 (February 5, 2018, 6:44 PM EST) -- A New York federal judge on Monday shut down attempts to end a proposed class action alleging Henkel Consumer Goods Inc. misleadingly labels its Purex “Natural Elements” laundry detergents, saying whether it does or not depends on if a fact-finder would consider water a natural element.

U.S. District Judge Brian Cogan shut down competing motions for summary judgment from Henkel and consumer Tony Luib, who claims he bought the laundry detergents because the “Natural Elements” label led him to believe that they didn’t contain synthetic ingredients....
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Case Information

Case Title

Luib v. Henkel Consumer Goods Inc.


Case Number

1:17-cv-03021

Court

New York Eastern

Nature of Suit

Contract: Other

Judge

Brian M. Cogan

Date Filed

May 19, 2017

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