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Expert Analysis

Morality Clauses Can Help Cos., Athletes Protect Their Brands

By Ian Blackshaw (January 7, 2020, 2:47 PM EST) -- Managing the image rights of a sports personality involves a variety of matters that need to be addressed on behalf of the sports personality as well as the other party that is granted the rights to use the name, likeness and image of the sports personality in relation to that other party's goods and/or services....

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