Ballot Initiative Could Bring Big Changes To Calif. Privacy Law

By Gretchen Ramos and Darren Abernethy (February 13, 2020, 3:33 PM EST) -- Although the California Consumer Privacy Act, or CCPA, has only been in effect for a matter of weeks — and its proposed regulations[1] are not yet finalized — it could be overhauled by a new privacy law later this year.

Last fall, the group that first formulated the CCPA as a ballot initiative in 2018, Californians for Consumer Privacy, led by real estate developer-turned-privacy activist Alastair Mactaggart, timely submitted a ballot measure and subsequent amendments, now titled the California Privacy Rights Act, or CPRA, of 2020[2].

The group is likely seeking to utilize a ballot initiative for this legislative update to...

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