Pepsi Settles Trademark Fight Over 'Gatorlyte' Brand

By Bill Donahue (March 10, 2021, 6:56 PM EST) -- After three weeks of whirlwind litigation featuring multiple restraining orders and a quick trip up the appellate ladder, PepsiCo Inc. has settled a trademark lawsuit over the packaging of a new Gatorade line called Gatorlyte.

In a joint filing on Tuesday, Pepsi said it reached a "confidential settlement agreement" with Laboratorios Pisa SA de CV, a Mexican company that claimed Gatorade's new product infringed the trade dress of its own line of Electrolit beverages.

The terms of the deal were not disclosed in public filings, but the agreement will end the case permanently and dissolve a temporary restraining order that had...

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