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Expert Analysis

Kids Ad Watchdog Cases Hint At Future Of NAD Enforcement

By Christopher Cole (November 14, 2022, 1:22 PM EST) -- In a rule update designed to bring the scope of its advertising review jurisdiction in line with those of international self-regulatory organizations and enforcers, the National Advertising Division, or NAD, has expanded its authority so that it not only covers the truth and accuracy of national advertising, but also advertising that portrays "negative harmful social stereotyping, prejudice or discrimination."...

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