General Mills Earns Total Victory In Labeling Suit

Law360, Los Angeles (May 16, 2011, 6:35 PM EDT) -- A California federal judge on Monday threw out a putative class complaint against General Mills Inc. that alleged the company tricked customers into believing Total Blueberry Pomegranate contained the titular fruits, but gave the plaintiff leave to amend his filing.

The ruling is a victory for General Mills and its argument that federal regulations for flavor labeling supersede the supposedly motley competition and advertising laws of the 50 states where it sells its products.

Judge George H. Wu found that the plaintiff’s claims for violations of...
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Case Information

Case Title

Yaniv Dvora v. General Mills, Inc.

Case Number



California Central

Nature of Suit

Other Statutory Actions


George H Wu

Date Filed

February 3, 2011

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