Bayer, Lilly False Ad Row Over Pet Meds To Stay In NY

Law360, New York (August 10, 2011, 7:56 PM EDT) -- A New York federal judge on Wednesday shot down Eli Lilly & Co.’s request to transfer Bayer HealthCare LLC’s false advertising and unfair competition suit over pet medicine marketing to Indiana federal court.

U.S. District Judge Alvin Hellerstein issued a short order denying Eli Lilly’s motion to move the case from the Southern District of New York to the Southern District of Indiana.

Bayer filed suit in May, claiming Eli Lilly launched a campaign to convince distributors and veterinarians to stop selling two Bayer flea and...
To view the full article, register now.




Case Information

Case Title

Bayer Healthcare LLC v. Eli Lilly and Company

Case Number



New York Southern

Nature of Suit

Other Statutory Actions


Alvin K. Hellerstein

Date Filed

May 4, 2011

Law Firms


UK Financial Services

UK Financial Services

Read Our Latest UK Financial Services Coverage

Financial Services Law360 UK provides breaking news and analysis on the financial sector. Coverage includes UK and European Union policy, enforcement, and litigation involving banks, asset management firms, and other financial services organizations.