Diet Drink Maker Sued Over Actress' Endorsements

Law360, New York (August 30, 2011, 4:53 PM EDT) -- BLB Inc. sued Better Health Beverage LLC in Florida on Tuesday, claiming the defendant breached deals under which BLB agreed to provide the services of TV personality Brooke Burke to promote Better Health's underWAY appetite-suppressing beverage.

BLB's lawsuit focuses on two contracts, a commercial agreement and an endorsement agreement, and describes BLB as the “loan-out corporation” for Burke's services. Burke, who has hosted or appeared on several television shows, is currently a co-host on the ABC television show “Dancing With The Stars.”

The complaint includes two...
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Case Information

Case Title

BLB, Inc v. Better Health Beverage, LLC


Case Number

9:11-cv-80981

Court

Florida Southern

Nature of Suit

Contract: Other

Judge

James I. Cohn

Date Filed

August 30, 2011

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