Kashi Products Falsely Claim To Be Natural: Suit

Law360, New York (September 8, 2011, 3:08 PM EDT) -- Health food maker Kashi Company was hit with a class action Tuesday accusing it of falsely advertising that many of its products, including GoLean Protein & Fiber Bars, were "all natural" when they actually contained synthetic and artificial ingredients.

The complaint, filed in San Francisco federal court, says that customers were cheated when they paid a premium for "all natural" food products over less expensive, non-natural alternatives.

Kashi "uniformly misrepresented its food products as 'All Natural' and affirmatively concealed and omitted the truth

with intent and...
To view the full article, register now.




Case Information

Case Title

Sethavanish et al v. Kashi Company

Case Number



California Northern

Nature of Suit

Other Statutory Actions


Claudia Wilken

Date Filed

September 7, 2011


UK Financial Services

UK Financial Services

Read Our Latest UK Financial Services Coverage

Financial Services Law360 UK provides breaking news and analysis on the financial sector. Coverage includes UK and European Union policy, enforcement, and litigation involving banks, asset management firms, and other financial services organizations.