Frito-Lay Chips Not 'All-Natural,' Customers Say

Law360, New York (January 30, 2012, 9:02 PM EST) -- A putative class of Frito-Lay North America Inc. snack purchasers accused the company Friday in New York federal court of falsely marketing its chips as "all-natural," despite the fact that they were allegedly made with genetically modified ingredients.

Chris Shake, a Brooklyn resident who regularly purchased Frito-Lay products, alleges the PepsiCo Inc.-owned company mislabels its Tostitos and SunChips brands of chips as “made with all-natural ingredients” even though several ingredients, including corn and oils, are made from genetically modified plants.

“Plaintiff paid for all-natural products, but...
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