Zynga Says French Rival's Game Violates 'Ville' Trademark

Law360, San Diego (May 7, 2012, 10:08 PM EDT) -- Zynga Inc., creator of social networking games “FarmVille” and “CityVille,” launched a suit Friday in California federal court, alleging French company Kobojo SAS’ Egyptian-themed online game “PyramidVille” infringes its trademarks.

The complaint asserts that Kobojo has willfully violated the San Francisco-based plaintiff’s trademark rights by seeking to exploit Zynga’s reputation in the social gaming space, asking the court to find that the defendant’s game name is likely to cause dilution of Zynga’s games.

The plaintiff claims the defendant’s game violates its trademarks covering “FarmVille,” “CityVille,” “FishVille,”...
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