Making Your Website More Interactive: 4 Questions To Ask

Law360, New York (June 4, 2012, 1:39 PM EDT) -- In today's diverse marketplace, social media sites, as opposed to a company's own branded website, are poised to become a primary and potentially first point of contact with current and future generations of consumers. recently reported that 56 percent of consumers who use Facebook, as an example, say that they are more likely to recommend a brand after becoming a "fan." With the number of Facebook users approaching 1 billion, a strong social media presence has become a de facto mandate for businesses.

In response,...
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