Wal-Mart Sued Over Immunity Drink Mix False Ad Claims

Law360, New York (August 29, 2012, 3:06 PM EDT) -- A New York consumer filed a putative class action Tuesday accusing Wal-Mart Stores Inc. of exaggerating the health benefits of its Immunity brand of fruit-flavored powdered drink mixes, which the plaintiff says contain no substantiated immune benefits and no actual fruit.

Lead plaintiff Kandis Paolone says Wal-Mart’s Great Value Immunity cherry pomegranate and mangosteen acai drink mixes are marketed as healthy products, when in fact they contain neither the fruits nor any of the immune benefits suggested by their names and by the images and text...
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