NY Bill Ties Nutritional Standards To Kiddie Toy Promotions

Law360, New York (September 24, 2012, 2:26 PM EDT) -- A Bronx, N.Y., lawmaker sponsored a bill Friday that would force restaurant chains, which spend hundreds of millions of dollars marketing meals to children, to have such meals adhere to state nutritional standards if they include toys.

The legislation, sponsored by state Sen. Gustavo Rivera, would add a new section to the state's public health law dealing with "incentive items" of all stripes, tying the use of toys, trading cards or other baubles to a requirement that restaurants serve food that meets potentially strict requirements....
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