FTC Official Pushes Sites To Signal Child-Directed Content

Law360, New York (January 4, 2013, 4:14 PM EST) -- The Federal Trade Commission's chief technologist on Wednesday called for the creation of an industry standard that would allow websites to clearly communicate their child-directed nature to third-party services that have new obligations to comply with the agency's recently revised privacy rule for children.

Under changes to its Children's Online Privacy Protection Act rule unveiled Dec. 19, the FTC expanded the definition of “website or online services directed to children” to include third-parties such as plug-ins or ad networks that have “actual knowledge” that the site...
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