Wisconsin's Take On Ad Injury Coverage Under CGL

Law360, New York (February 22, 2013, 12:39 PM EST) -- Virtually all companies advertise goods and services on the Internet in one fashion or another. The standard commercial general liability policy includes coverage "advertising injury" claims. The CGL form, however, now excludes coverage for advertising injury arising out of various types of intellectual property claims except for claims relating to the use of another’s advertising in the insured’s advertisement.

A recent Wisconsin Court of Appeals decision demonstrates continuing coverage for certain types of intellectual property claims relating to Internet advertising. In Air Engineering Inc. v. Industrial...
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