Roof Tile Maker Escapes $250M False Ad Class Action

Law360, New York (January 31, 2013, 7:07 PM EST) -- A concrete roof tile manufacturer escaped a class action seeking $250 million over allegations of falsely advertising the durability of its products on Monday after a California court found the plaintiffs had relied on a speculative sampling methodology to support their claims.

A class of 128,000 members had asked the Placer County Superior Court to award more than a quarter of a billion dollars in damages against Monier Inc., which the plaintiffs say falsely marketed concrete roof tiles as "50 year" and "lifetime" despite knowing that those tiles could become prematurely discolored due to weathering.

The certification of the class, along...

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