Nestle Lied About Juicy Juice Benefits, 9th Circ. Hears

Law360, Los Angeles (February 12, 2013, 6:21 PM EST) -- Nestle USA Inc. misled consumers into believing that a single serving of one of its premium Juicy Juice fruit drinks would promote brain development in young children, plaintiffs seeking to revive a putative false advertising class action told the Ninth Circuit on Tuesday.

Plaintiffs' attorney Joseph Guglielmo said his clients' allegations that Nestle made deceptive health claims about Juicy Juice Brain Development and Juicy Juice Immunity were enough to get past the pleading stage. A federal judge dismissed the nationwide case in May 2011, finding the...
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