Bruce Lee Estate Lands Legal Blows In T-Shirt IP Battle

Law360, Los Angeles (March 7, 2013, 11:18 PM EST) -- Movie artwork publisher AVELA used Bruce Lee's persona, not his movie characters’ likenesses, on T-shirts sold at Target Corp. and Urban Outfitters Inc. stores — but it’s unclear who has the power to enforce Lee's posthumous publicity rights, a New York federal judge ruled Wednesday.

In a summary judgment ruling Wednesday, U.S. District Court Judge Kimba M. Wood mostly sided with Bruce Lee Enterprises, which manages the use of the late martial arts icon's likeness, in its long-running intellectual property dispute with AVELA over unfair competition...
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