Frito-Lay Can't Shake 'All Natural' Claims In False Ad Suit

Law360, New York (April 2, 2013, 1:26 PM EDT) -- A California federal judge on Friday pared a putative false marketing class action against PepsiCo Inc. subsidiary Frito-Lay North America Inc. over nutritional statements on snack product labels, tossing the bulk of the suit but keeping alive state allegations over "all natural" claims.

U.S. District Judge Samuel Conti refused to let named plaintiffs Markus Wilson and Doug Campen challenge the wide range of Frito-Lay snack products alluded to in the complaint or pursue federal breach of warranty or unjust enrichment allegations, but said they could pursue claims regarding one of the snacks characterized as "all natural" and others labeled as containing...

Stay ahead of the curve

In the legal profession, information is the key to success. You have to know what’s happening with clients, competitors, practice areas, and industries. Law360 provides the intelligence you need to remain an expert and beat the competition.


  • Access to case data within articles (numbers, filings, courts, nature of suit, and more.)
  • Access to attached documents such as briefs, petitions, complaints, decisions, motions, etc.
  • Create custom alerts for specific article and case topics and so much more!

TRY LAW360 FREE FOR SEVEN DAYS

Hello! I'm Law360's automated support bot.

How can I help you today?

For example, you can type:
  • I forgot my password
  • I took a free trial but didn't get a verification email
  • How do I sign up for a newsletter?
Ask a question!