Class Cert. In L'Oreal Hair Serum Case Tentatively Denied

Law360, Los Angeles (July 1, 2013, 5:57 PM EDT) -- A California federal judge indicated Monday she will deny certification of a class of California consumers who allege L'Oreal USA Inc. deceptively marketed a hair care serum without a flammability warning, saying the plaintiffs had failed to show a method for proving damages on a classwide basis.

U.S. District Judge Christina A. Snyder rejected the plaintiffs' argument that the U.S. Supreme Court's recent Comcast decision did not apply to their claims because the damages were simply what they paid for the anti-frizz hair product. The suit...
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