Energy Drink Co. Hit With Repeat-Billing Class Action

By Gavin Broady (November 14, 2013, 7:05 PM EST) -- A California consumer on Wednesday mounted a putative class action accusing purported health drink maker Vemma Nutrition Co. of hitting customers with illegal repeat charges following online purchases of its Verve brand energy beverages.

Plaintiff Gregory Montegna says Vemma has raked in huge profits while violating several California laws by repeatedly billing consumers without authorization in the hopes that those consumers won't notice the additional charges on their credit card statements.

"Defendant's calculated decision to enroll consumers in its automatic renewal program without their knowledge or consent was for defendant's economic gain at the expense of plaintiff and the consuming public...

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