E-Commerce Cases Allow More Consumer Data Collection

Law360, New York (December 10, 2013, 11:47 PM EST) -- Since the California Supreme Court issued its highly anticipated Song-Beverly Credit Card Act decision in Feb. 2013, Apple v. Superior Court (Krescent), various courts in California have had the opportunity to apply Apple to Song-Beverly cases involving e-commerce issues.

Song-Beverly prohibits merchants from requesting or requiring a customer’s personal identification information (“PII”) as a condition of accepting a credit card for payment. The statute defines PII as “information concerning the cardholder, other than information set forth on the credit card, and including, but not limited to,...
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