If It's Vegan, It's Not Butter, Proposed Class Action Says

Law360 (October 31, 2018, 5:03 PM EDT) -- A Long Island woman hit vegan creamery Miyoko's Kitchen with a proposed class action for fraud in New York federal court on Tuesday, calling the packaging of Miyoko's Cultured Vegan Butter an insidious attempt to "bask in dairy's halo" to the "detriment and impoverishment of plaintiff and class members."

Jasmine Brown, a resident of Suffolk County, said in Tuesday's complaint that the Cultured Vegan Butter's packaging uses "familiar terms to invoke positive traits — including the significant levels of various nutrients typically associated with real dairy foods."

The product's full name is "European Style Cultured Vegan Butter Organic," with the word...

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